Elevating the Microsoft Platinum partnership
As a Global Platinum Microsoft Partner, Quadrotech’s exhibition stand was a core focus of the campaign. Using Social advertising across Linkedin, Twitter, and Facebook we were able to raise awareness of Quadrotech’s sponsorship, presence at the conferences and drive attention to their software solutions.
The Countries we served ads to were globally very diverse and therefore we had to be aware of any potential restrictions for each destination e.g. being unable to promote gambling style content for the client’s game, ‘Quadroslots’. Further considerations included native languages to advertise in, local times to run ads to and which social channels were most popular in the countries we were to focus on. Being mindful of this, we managed to steadily improve on results throughout the campaign, creating almost 1 million impressions and almost 30k video views during the tour.