01 – The Brief:
Advertising and Organic Social Media Campaign
In 2018 Generator launched a series of Digital Bootcamp classes aimed at marketing professionals who wanted to level up their skills. We worked with Generator to create an advertising and organic social media campaign to support the launch of their digital bootcamp courses.
We created bespoke content including videos, gifs, and imagery including quotes from the key stakeholders then used them to segment and target the north east marketing community to encourage sign ups.
02 – Approach:
``Colehouse helped us streamline our digital strategy around the Bootcamp, they made the creative process easy and really helped us understand how we could take a long term approach to our digital campaigns with data.``