TikTok to Convert Creator Accounts to Personal Accounts

There has been a bit of confusion over the last few months to what the differences is in terms of the different account options available for TikTok users, especially in the case of Creator and Business accounts, however, it seems that confusion will be eliminated with the removal of creator accounts, leaving just two options in a personal or business account.

TikTok said in a recent email to its creators that, โ€œThis change will simply reduce steps in accessing tools to help creators get the most out of their time on TikTok and does not impact your video or account performance.โ€

Existing creator accounts will be converted to personal accounts, with no change in access to creator tools, meaning that personal accounts will now have access to creator tools, features creators will be familiar with; Analytics, the Creator Portal, Promote and the Q&A features will all be available to personal accounts.

Looking to start a new marketing campaign on TikTok? We can help, have a free consultation to see if we can meet your needs.