For the last few months we’ve been collaborating with a new Premium Rum brand, Racing rum, to help them launch a new commerce focussed website for their two flagship products.
Co-Founders Dan and Adi have a long history of successful racing with over 200 podium finishes and British Championships to their name across various racing championships.
They approached us last year to help them shape their vision online while they were busy trying to ambitiously launch a new brand during a global pandemic! After a few bumps in the road we’re pleased to announce they are away from the start line (we’re enjoying these puns, can you tell?).
We wish them all the best on their race to 1st place in the premium rum category!